News

June 26, 2009

RIA novosti: PR in social network discussed

A round table “Secrets of successful campaigns in social networks” took place in “RIA novosti” conference room on June 24. The event was organized by International Association of Business Communicators (IABC). Philip Gurov, executive partner of  Gurov and Partners Communication Group and a head of the committee for innovational communications in IABC, moderated the discussion.

The participants of the round table discussed issues of monetization of social networks, efficiency of corporate communications, remapping of influence areas on the Russian internet market.

Among the participants of the event there were German Climenko (head of LiveInternet), Mikhail Iljichev (head of RuTube), Anton Nosik (independent expert), Mikhail Umarov (general director of Comunica), Timofey Shevjakov (leading expert of politonline.ru), Kamil Isaev (marketing director of Intel) and Andrey Matveev (head of corporate business marketing Intel), Anton Panteleev (PR-manager of Eldorado), Ilya Korneev (creative director of Affect), Samson Sholademi (journalist and blogger), Denis Terekhov (head of the agency “Sotsialnie seti”), Svetlana Zamaratskaya (Next Media Group) and Marina Pustilnik (inosmi.ru)